Brangelina Breakup Sees PR Strategies Play Out

Celebrity divorces are always high profile news stories.  And when the celebrities divorcing have a word that describes their pairing – Brangelina – and are Brad Pitt and Angelina Jolie, you can expect nonstop media coverage.  Celebrity divorces also use public relations to sway public opinion and force a settlement. We saw the public relations ..

#MelaniaTrump Speech – A Crisis Communications Lesson

The first night at the Republican Presidential Convention was supposed to highlight Melania Trump, Donald Trump’s wife and introduce the next potential First Lady to millions of Americans. Also it was hoped that Melania’s speech would start to soften the image of Donald Trump and allow voters a glimpse of the private man. With polls ..

What Businesses Can Learn From This Year’s Political Conventions – Social Media Is King

The 2016 political conventions are upon us.  Unlike political conventions of the past, the suspense is gone on who will be the nominee and no intense battles over party platforms are fought out at the conventions.  The political convention in this day and age is in many ways an infomercial for the presidential nominee and ..

Crisis Communications Needed For All Involved With The Clinton Emails

The long saga of Hillary Clinton and her private email server is finished.  FBI Director James Comey announced that the FBI would not recommend any criminal charges against Hillary Clinton.  The potential of a criminal indictment was a dark cloud hanging over her presidential campaign.  Comey did say that 110 of Clinton’s emails contained classified ..

Tips on Maximizing A Television Interview

Television interviews are a key component of any successful media relations and publicity campaign.  Business leaders, entrepreneurs, and authors all know the power of television.  Being featured on air as an expert is an excellent way to develop a following and earn instant credibility with target audiences.  Yet there is much more that can be ..

Disney Handling A Crisis Right

Walt Disney World conjures images of family fun, Mickey Mouse, and an escape from the world and its worries.  Disney is an iconic American institution.  Sadly over the past week it has become embroiled in tragedy and controversy. Last week, two-year old Lane Graves was dragged off the beach at Disney’s Grand Floridian Resort & ..

What To Look For When Using A PR Agency For Public Affairs

More and more businesses are realizing the massive impact that public policies and regulations have on their operations.  The idea of public affairs programs is no longer just for Fortune 500 companies.   Many medium sized businesses realize that they need a public affairs/government relations program in their operating budget.  That is why many companies are ..