Strategic Vision Literary provides a wide array of services specifically tailored to meet the needs of each individual client. We never reject a client due to limited funds. We work with the clients to create a plan to meet their budget.
Our team of experts meets with each client to develop a comprehensive marketing and public relations campaign, uniquely designed to achieve success. This personalized service ensures a strong and results-oriented strategy. Contact us for more information.
Every week of the year, our clients reach millions of readers, listeners, and viewers. Our knowledge of the literary industry and our longstanding media contacts enable us to position our clients in the forefront of leading publications and relevant media outlets. Our clients receive television interviews, feature stories, book reviews, and radio spots. From New York to Santa Monica and Seattle to Tallahassee, our media relations produce a level of national exposure that catapults our clients into larger markets.
Custom Press Kits
Our press kits give media a quick assessment of the author and an condensed version of the book to help them generate a story. Some components of a standard press kit include an author biography, list of award nominations, promotional materials, media placements, and relevant press releases. Press kits are distributed to key media contacts, bookstores, publishers, and distributors.
Our experience working with and in the media gives our clients an edge over the competition. Journalists around the country notice and appreciate the preparation with which we equip our clients prior to a media appearance. This professionalism results in repeated requests for interviews with our clients. Some have even become regulars on major shows. Clients who team up with Strategic Vision Literary gain added confidence from our media training. They feel prepared and ready for the interview.
Our team of experts organizes book tours around the country to position clients for greater visibility. We schedule book signings, acquire interviews and book reviews, arrange speaking engagements for authors, and anchor these appearances with strong local media coverage to generate regional publicity and increase promotion.
Industry trade shows, literary festivals, and writers’ conferences are excellent avenues for introducing authors to a wider audience of publishers, distributors, and readers. Strategic Vision Literary promotes our clients at these events in order to increase their visibility and credibility. Authors have the opportunity to conduct book signings, media interviews, and speak with key industry insiders.
Strategic Vision Literary maintains a comprehensive database of literary awards, industry competitions, and academic fellowships and nominates authors when relevant. The attainment of these accolades increases exposure for the author’s public relations campaign and lends credibility to the author’s works and image.
Strategic Vision Literary combines its numerous years of industry experience and CEO David E. Johnson’s insight and savvy to formulate a comprehensive and cost-efficient marketing plan for each client. A well-defined, strategic marketing blueprint blends a diversity of services, which are specifically targeted to each client, to achieve desired results.
Original and distinct branding directs the creative vision of an author’s literary campaign. The award-winning graphic design department of Strategic Vision Literary produces several types of marketing collateral for clients, including:
• Cover Designs and Book Jackets
• Image Consulting
• Professional Headshots
• Business Cards
• Promotional Items
Strategic Vision Literary designs, hosts, and codes original websites to promote and represent authors. Readers, publishers, and media can easily obtain well-organized information about the author and even purchase books online at any hour of the day.
Websites we design are easy to navigate and accessible to viewers with dial up service, not just broadband. Our websites are tailored to coordinate with the author’s image and the book’s look and feel. Examples of website components include book synopsis, upcoming events, links, author biography, and message boards. Effectively built websites connect authors with readers.