Many start-ups know that they need public relations to get their message out but are unsure on how to do it. They know that distinctive brands, which are easier to identify and thus purchase, can be achieved many ways via traditional and social media. A single cover story in a key trade magazine, an executive ..
Margaret Thatcher left behind three keys in being a successful communicator whether you are business or politics: 1. Be Yourself When British politicians were struggling to appeal to their party base, Margaret Thatcher was comparing state finance to her household budget. People know when you are being real with them rather than just trying to ..