Many brands base their marketing and publicity strategies on a public spokesperson.  Lincoln has Matthew McConaughey.  Priceline has William Shatner of Star Trek fame.  Wendy’s used its CEO, Dave Thomas before his death.  Men’s Warehouse used its founder, George Zimmer until he was ousted from the company.  Very often the brand becomes identified with its ..

Since announcing for president, billionaire businessman, Donald Trump has catapulted in many of the polls to second place as the Republicans’ choice for the Republican nomination.  Much of this momentum has been based upon his remarks regarding illegal immigration from Mexico.  When announcing for president, Trump addressed the red button issue of illegal immigration by ..